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Cheil, EintrachtTech and Tomorrow’s Education are trusted partners in finding forward-thinking talent
Tomorrow’s Education, EintrachtTech and Cheil are committed to inspire and empower the Talents of Tomorrow. As part of Tomorrow’s Founding Club and the joined program „Recruiters of Tomorrow by EintrachtTech“ Cheil offers an exclusive scholarship, worth 10.000 EUR in addition to the reduced Founding Club Fees.

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Business Challenge

How can local stores in the Rhein-Main-region be digitised and connected to a digital ecosystem?

The Problem

Local shops in the Rhein-Main-region suffer from a lack of digitisation. Their sales decrease without digital inventory management systems and sales channels. As the digital driver of the Rhein-Main-Area Eintracht Frankfurt wants to support local shop owners with connections to partners and a digital ecosystem. For this, stores need to be digitised more quickly and include all the processes in the background like inventory management, logistics and payment.

The Solution

Think of services and solutions to digitalise the non-digital local shops in the Rhein-Main-region – by making this process as easy and effective as possible for the shop-owners. Map and explain the whole journey from the user finding the store, checking the offers to buying and getting the product.

The Deliverables

We are not expecting a fully-functional webshop-platform or similar. Instead, we are looking for an understanding of how the digitised ecosystem works and how you plan to bring it to life. Show that your product is wanted and what it can do that others can’t. What’s the process to bring your solution to life? Show your business model and explain how you would enact it with approximately 10 PowerPoint slides.


Application Process

Students who would like to take part in the Business Challenge Competition will have to have to complete and upload their Business Challenge until March 30th. The best ideas will be pitched in front of a jury in April. Dates will be announced soon.

Scholarship Announcement

The pitch winner of the Business Challenge Competition pitch will be announced in April and receives a 10.000 EUR scholarship.

Start The Professional Master

The winner of the Business Challenge of Deutsche Börse Business Challenge will start as part of the Founding Club on April 22nd.

About Cheil

Cheil Germany is the creative company for digital transformation processes and experiences. Under the motto "Transforming the ways people interact with brands", innovative, digitally driven experiences, services, platforms, live communication and campaigns are created for international and national brands and companies such as Samsung, Volks- und Raiffeisenbanken, Hankook Tyres, Eintracht Frankfurt or the state government of North Rhine-Westphalia. Cheil Germany regularly ranks among the top 10 agencies in the BVDW creative rankings and is part of the global agency network Cheil Worldwide, headquartered in Seoul, South Korea. In Germany, around 270 employees work at the two locations Schwalbach am Taunus and Düsseldorf.

Maximilian Kortmann

Maximilian Kortmann

Service Design and Concept Cheil

Frequently Asked Questions

Where/When can I meet corporate representatives?

During the application phase you will have the chance to meet our partner companies several  times. Join the Introduction Webinar and/or the Q&A for the Business Challenge. The top 5 ideas will be awarded in Pitches. Dates will be announced soon.

What is the deadline for the application?

March 30th

Which formats can I use for showing my solution for the business challenge?

Please use a 5 slide presentation e.g. PowerPoint or Google Sheets for your idea. Your approach, title and solution should be clear and understandable.

How much does the Professional Master cost? Are there Scholarships available?

The Tuition Fee of the Professional Master in SET is 24.000 EUR. Members of the Founding Club - the first student cohort scheduled to begin their studies in April - will also be eligible for the following substantial scholarships:
Founding Club Students who apply until March 4th will receive a scholarship of 7,200 EUR, a 30% discount and pay 16.800€ (application by deadline is enough). Founding Club Students who apply before April 8th will receive a scholarship of 4,800 EUR, a 20% discount and pay 19.200€ (application by deadline is enough).
Founding Club Students who represent the values of Tomorrow’s Education and have already shown excellence in Sustainability, Entrepreneurship or Technology can apply for one of the five Global Changemaker Scholarships valued at 9,000 EUR per scholarship, a 37.5% discount, and pay 15.000€.
Students will also be able to apply for one of our Founding Club Partners Corporate scholarships. To receive one of the highly-competitive scholarships, students have to enter a Business Challenge Competition. If your idea for the business challenge is the most convincing, you can win a f 10.000€ scholarship Corporate Scholarships and Founding Club Scholarships can be combined.

What is Tomorrow’s Education and the Professional Master about?

Tomorrow's Education is a mobile-first-learning platform designed for and by students. Our challenge-based and interactive learning format increases course engagement by 60% compared to traditional online courses. Furthermore, Mentors and Partners from around the globe help you tackle real-world challenges.
The Professional Master in Sustainability, Entrepreneurship and Technology (SET) helps you learn, apply and master the skills that matter tomorrow. The Program is specifically designed for professionals to study alongside their demanding job(s).

What is a Business Challenge?

A Business Challenge represents a meaningful challenge faced by one of our  partner companies. Your idea can contribute to solving the challenge. If your proposed solution is the most convincing, you can win a scholarship in the amount of 10.000€.

Ready For A Challenge?

Tomorrow's Education and EintrachtTech are joining forces to support, inspire and encourage talents of tomorrow. Together, they want to help future leaders build the necessary skills and network to master upcoming challenges. Both partners focus on 21st century skills combined with real-world insights from global mentors and partners in technology, entrepreneurship and sustainability. Tomorrow’s Education and EintrachtTech are collaborating on the  "Recruiters of Tomorrow"-Initiative which is supported by leading international companies. These Founding Club Partners are offering attractive  scholarships to our students. To receive one of the highly-competitive scholarships, students have to tackle  complex real-life Business Challenges and find innovative solutions. Our Founding Club Partners’ Scholarships and Business Challenges will be announced soon.

Talk to us or apply directly.

Markus Kressler

Head of Admissions Tomorrow's Education

Melanie Borst